- competitor com‧pet‧i‧tor [kəmˈpettə ǁ -ər] noun [countable] COMMERCEa person, product, company, country etc that is competing with another:
• people who have tried our product or its direct competitor
• Britain has had higher long-term interest rates than most of its major competitors.
* * *competitor UK US /kəmˈpetɪtər/ noun [C]► a person, product, company, etc. that is trying to compete with others, for example, by trying to make bigger sales in a particular market: chief/main/major competitor »
At least one major competitor is gearing up to provide local service at lower prices.domestic/foreign/overseas competitor »
In an effort to undercut foreign competitors, the company recently unveiled a low-end model that sells for as little as $360.»
Many companies focus much of their energy on taking market share from their competitors.
Financial and business terms. 2012.